CNN describes iReport as a place for “unedited, unfiltered news” and said it “makes no guarantee about the content or coverage.” The site was started in August 2006 as part of CNN.com and became a standalone Web site in February. As such, CNN’s iReport is probably the dumbest ratings stunt in the history of broadcast news. And, it is surprising to see that CNN proudly boasts about the collective stupidity of its employees in this graphic from the iReport web site.
One really wonders how a “reporter” who is not subjected to fact checking, to proper editorial oversight and strict ethical conduct could be considered a reporter. Anyone with a sense of what journalism means knows that CNN abandoned all ethics and morals years ago when it decided to pursue ratings rather than stories.
It comes as an insult, nevertheless, that the network manages to pass off rumor, innuendo and outright prevarication as “news” reported by its “citizen journalists”, who are nothing but anonymous cowards, as the above cited link regarding the Steve Jobs rumor amply demonstrates.
Perhaps CNN management should extend this ploy to other avenues of their lives. They ought to seek auto repair from “citizen mechanics”, legal advice from “the citizen judiciary” and medical advice from “citizen physicians”. Evolution thus implemented may well provide the citizenry with better journalism.
It certainly seems as if they are getting their editorial advice from “citizen editors”. And, while they are getting advice apparently from “citizen lawyers”, I shall endeavor to start a class action suit against them for negatively affecting Apple shareholders, a group to which I belong.