Palantir is undoubtedly an artificial intelligence powerhouse, but the way it chooses to advertise itself in the Wall Street Journal is questionable. Palantir has yet to turn a profit 18 years after its founding, its clientele is composed almost solely of the Department of Defense, and it is entirely unknown whether its product line is broadly applicable to business, especially if any of it is critical to national security. What sense is there, then, in Palantir advertising the fact that it is booking more AI sales than companies that are profitable? Asserting that one specializes in an area that is not profitable is hardly reassuring.
